Glow with Confidence
shop black owned brands
Embrace Your Radiance: Discover Black Owned Brands Tailored Just for You.
Skincare Essentials
designed for melanin-rich skin
Handpicked skincare to cater to the specific needs of melanin-rich skin.
Discover Beauty of the Isles
Indulge, relax & soothe the soul
Indulge in self-care with aromatherapy that soothes the soul and relaxes the mind.
Clean & Plant-Based
discover beauty of the isles
Caribbean inspired ingredients from the earth for your skin.
Embrace Comfort with Tsuri
Comfy Every day living
Shop until your drop with Tsuri's collection of loungewear, pyjamas and accessories.
Feel Better, Live Better with Trywell
Vitamins & supplements
Designed to enhance your health, beauty and wellness.
Editor's Top Picks
Discover Products Made for You, by People Who Understand You
Your destination for wellness
Designed for the modern black woman, we bring you health, balance and inspiration.
Sleeping Beauty Must-Haves
Catch Zzz's like royalty with Black Owned wellness brand Tsuri, fit for a queen.
We've got all the tea, period.
VANE is a self-care brand developed by modern fol(x) who seek a healthy balance between self and society. While VANE is a brand designed with Black Women at the helm, it is a brand that looks towards a future of self-preservation, wellness, and self-awareness for anyone who has ever had to function as a cornerstone in their community.
Beauty Bag Essentials: What's Your Beauty Must-Haves?
beauty must haves
Every woman has beauty bag essentials, and every woman knows a well-curated beauty bag is an absolute essential for the modern woman of color. From skincare saviors to essential tools, we've got all the beauty bag must-haves for effortless beauty and self-care.
Discover brands who've got your back.
Meet the Faces Behind the Brands
meet your black founders
Meet the founders behind the brands of Lushness and step into a world where your beauty is acknowledged, your needs are prioritized, and your wellness journey is supported every step of the way. Discover the stories behind products made for you, by people who understand you.
latest scoop
From the Editors
Tips to Help You Stay Motivated To Exercise
An Aesthetician Reveals the Best Shower Routine for Body Acne
Here are the Top 5 Herbs to Grow Luscious Hair
Top 30 Antioxidant Foods for Glowing Skin & Cell Health
When You Shop With Us, You're Supporting a Charity
did you know?
Each brand at Lushness is committed to supporting a charity of their choice, ensuring that your purchase directly contributes to meaningful causes. By being a part of the Lushness movement, you're not only enhancing your own lifestyle but also positively impacting the community. Your support aids countless charities across the globe, focusing particularly on initiatives that uplift the global Black community.
beauty, health & lifestyle
Meet our Experts
Want to be part of Lushness?
join the movement
We're passionate about empowering POC businesses and want to see you get the most out our community. If you would like to learn more, please don't hesitate to get in touch.